Pureology Continues Support for
National Ovarian Cancer Coalition
Throughout 2009, Pureology will continue its support of ovarian cancer
research and awareness as the exclusive haircare and styling Premier Sponsor
of the National Ovarian Cancer Coalition (NOCC). Pureology will be on
location at each NOCC Walk to Break the Silence on Ovarian Cancer taking
place across the country this summer and fall. Along with sponsoring the 19
walks, Pureology is encouraging salons and stylists to get involved in the cause
in other ways. Ideas include virtual walk teams, where stylists raise money
and then wear walk T-shirts or dress in teal on the day of their local walk to
show support; donating tips the day of the local walk and allowing clients to
contribute; having salon owners match employees’ gifts to NOCC; and having
a NOCC day, week or month and giving a percentage of profits from the sale
of either Pureology products or special service packages to NOCC. For more
fundraising ideas, or to find a walk near you, visit
pureology.com. —L.M.
Sexy Hair Names
Karl-Heinz Pitsch as
New President and CEO
Sexy Hair recently
announced the promotion
of Karl-Heinz Pitsch to
president and CEO. Pitsch is
a beauty industry veteran,
having held positions at
Bumble and bumble and
Wella before joining Sexy
Hair as chief operating
officer in November 2008.
KARL-HEINZ PI TSCH
“Sexy Hair is an amazingly
strong brand, loved by stylists and consumers, and it
has a great distribution base,” Pitsch said. “We will
capitalize on those assets and continue to invest in
the technical and emotional relevance of our brand.”
Pitsch will take over for Jim Morrison, who will
retain his position as director of Sexy Hair and will
also become vice chairman of parent company Luxe
Beauty Holdings. “This change will enable Sexy Hair
to continue on the same growth track that we’ve
been on while affording me the luxury of looking for
other ways to increase the company’s growth,” said
Morrison, who will act as an advisor to Pitsch. —L.M.
Matrix Brings Back the Vavoom
Style Remix Tour
Matrix brought education and style together for the Vavoom Style
Remix Tour and the launch of the new Vavoom Design Pulse styling
line. The four-city educational tour opened in March in Philadelphia,
followed by stops in Cleveland, Los Angeles and Dallas. The sold-out
tour featured Vavoom Artistic Director Ammon Carver and Matrix
Artistic Designer Nick Stenson, who led more than 1,000 Matrix
C.R.A.F. T. Rewards stylists through eight new hands-on Style Remix
techniques using the new Design Pulse line. A Styling Contest was also
held, featuring four stylists from the audience who styled mannequins
on stage that were judged by Carver and Stenson. The grand-prize
winner from each city received a $100 i Tunes gift card. —N.P.
’S NEW••••••WHAT’S NEW••••••WHAT’S NEW••••••WHAT’S NEW••••••WH
Safety First
In recognition of its
workplace safety, NIOXIN
got the Award of Excellence
from the State of Georgia
Department of Labor, Safety
Engineering Division for the
fifth year in a row.
New Addition
L’ORÉAL USA has acquired the
operations of Idaho Barber &
Beauty Supply (IB&B). IB&B
operations will become part
of Maly’s West, a division
of SalonCentric professional
products distributor.
Bronzed Beauty
Celebs love its self-tanning
creams, and now XEN-TAN has
introduced Perfect Bronze, a
transparent bronzing powder
for natural-looking, brushed-on color that never looks
orange or pink.
xen-tan.com
