Sustainable Beauty
Aveda is the first beauty company to receive a Cradle to Cradle
(C2C) sustainability endorsement from sustainability consultancy
McDonough Braungart Design Chemistry, the firm that pioneered
the concept. C2C recognizes a company’s efforts to develop
environmentally intelligent products with a goal of eliminating waste
entirely. Aveda received the C2C designation for seven key products
and Silver C2C designation for its packaging.
Aveda’s C2C certification and endorsement
are the culmination of 30 years of socially
and environmentally responsible business
practices. “As the first beauty company
LEARN SOMETHING
to achieve Cradle to Cradle endorsement,
BOOK CORNER Aveda is recognized as a leader in intelligent
THE CHI REVOLUTION (Blue Snake Books, 2008) by Bruce
design,” says Aveda President Dominique
Conseil. “At Aveda we believe that authentic
and helps them reclaim their health and lives through beauty cares for the environment that we
an understanding the importance of the flow of chi, inherited from our elders and will leave to generations
or life energy. In THE GET ORGANIZED ANSWER BOOK that follow.” —M.D.
Frantzis introduces readers to the practice of tai chi,
(Sourcebooks Trade, 2009), professional organizer and
clutter coach Jamie Novak provides
readers with 275 practical strategies,
tips and tools for organizing their
“The future
homes and lives to help them be
happier and more productive. EATING
belongs to those
THE MOMENT (New Harbinger
Publications, 2008) by Pavel G. Somov,
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who believe in
Ph.D., is a guide for those who eat
out of habit and emotion. It offers
readers practical and meaningful
the beauty of
their dreams.”
exercises to help them listen to their
bodies, control their cravings and end
mindless eating. —N.P.
—Eleanor Roosevelt
QWhat do you do to
give back? MUSIC
LISTEN
Blush Beauty, a cosmetic and skincare boutique in Milwaukee, gets YOU’LL LOVE
involved in the community by supporting local charities. The annual TWO WORLDS ONE (New Earth Records, 2009) by Lisa Lynne
Get Beautiful, Give Back event encourages clients to donate $30 to and Aryeh Frankfurter is an instrumental album featuring the
a local charity in exchange for a complimentary makeup application Celtic folk harp and Swedish nyckelharpa combined with the
and lesson. Clients can also bring in their makeup bags so that the
rich sounds of acoustic instruments to create heartfelt songs
Blush Beauty staff can help them weed out products they aren’t
such as “Gone Away” and “Walk With Me.” On EMERGENCE
using. The unused or gently used
2012 (Sounds True, 2009), philosopher Daniel Pinchbeck and
beauty products are donated to
ambient-sound technician Alex Theory collaborate to create a
the Nia Imani Family, which helps
collection of psychoacoustic sounds and rhythms based on the
women re-enter the workforce
prophetic calendar of the classical Mayan civilization. YANNI
after overcoming poverty and
domestic violence. “We’re
VOICES (Disney, 2009) is world-renowned pianist and composer
investing in our community,” says
Yanni’s newest album. Teaming up with Grammy-winning
Manager Laurel Carraway. “Our
producer Ric Wake, Yanni’s melodies come alive with the voices
efforts are about creating the
opportunity and time for women
and lyrics of four up-and-coming vocalists. On ATMOSPHERES
(New Earth Records, 2008), German composer Deuter uses
to focus on more important things
piano, cello, strings and flute to create a serene album, sure to
The Blush Beauty staff
supports local charities. in their lives.” —J.H. calm both the mind and soul. —N.P.
