Shining Armour
Nurturing masques are coming to the rescue
of high-maintenance hair.
PON INTERNATIONAL
Anaheim Hills, CA
In addition to being the ideal
antidote for dry, damaged tresses,
Pon International’s 20-minute
Deep Conditioning Treatment
is a must before color. Stylists
start out by slathering hair with
protein-enriched Enjoy Hair
Mask before encasing strands in a
plastic cap and placing clients under
a dryer. According to creative director Pon
Saradeth, “It evens out the canvas and helps
color take better.”
ANGELO DAVID SALON
New York City
Beauty pros at Angelo David put
troubled tresses on the road to recovery
with the Restorative Hair Repair
Treatment, which involves massaging the
client’s head with a mixture of Redken
Real Control Intense Renewal Super
Moisturizing Mask—containing the
brand’s exclusive Interbond Conditioning
System, protein and shea butter—and a
shot of Real Control Intense Treatment.
“This strengthening service ensures
the integrity of my work,” says owner
Angelo David Pisacreta.
Achieve a spa experience in the salon by using Aveda Dry Remedy Moisturizing Treatment Masque.
INSTUDIO
In this age of haircolor, blow-outs,
flat-ironing, chemical straightening and
punishing environmental extremes, clients’
strands are constantly under siege. The
good news: Salons are battling back against
damage with a battalion of moisturizing
masques that revive hair health and renew
its luster. Here, a look at some of the
restorative remedies being prescribed by
salons across the country.
BYU-TI/PUREOLOGY SALON
Santa Monica, CA
Natasha Sunshine’s salon takes a spalike
approach to restoring and rebuilding
parched hair. In her
Two Blender Treatment,
she mixes Pureology
Hydra Hydracure, an
intense therapy masque
that includes shea and
avocado butters, with
two of her signature
botanical-infused Byu-ti
Blenders, then applies
the concoction to clients’ hair before
seating them under a Micromist steam
machine. “Using a hydrating masque is
like performing a nourishing facial on the
hair,” she says.
“Using a
hydrating
masque is like
performing
a nourishing
facial on the
hair.”
SALON MOXI
West Chester, PA
To combat dryness and repair hair, stylists at
Salon Moxi coat strands with Matrix Biolage
Fortethérapie Intensive Strengthening
Masque, leaving it on for 10 minutes before
rinsing. “The service targets hair’s damaged
areas, delivering unsurpassed shine and
softness,” says salon owner Sam Lavella.
ANTHONY LEONARD SALON
New York City
Stylists at Anthony Leonard administer the
Moroccanoil Healthy Hydrating Treatment to
clients who have just had color services. The
10-minute service involves dousing hair with
Moroccanoil Intense Hydrating Mask, which
is loaded with argan oil. The result? Locks
are instantly revitalized with moisture, shine
and manageability. ✂ —Kelley Donahue
911 FOR HAIR
The latest masques feature curative powers that help mend ailing tresses.
Corn seed extract and
wheat proteins unite in the
Eugene Perma Paris
Essentiel Nourishing
Mask, which moisturizes
and softens strands.
eugeneperma.com
Fortified with vitamin E
and a cystine conditioning
complex, Paul Mitchell
The Masque enhances
hair’s strength and
elasticity as it moisturizes.
Formulated with a patent-pending Deep-Moisture
Complex, Aveda Dry
Remedy Moisturizing
Treatment Masque
improves brittle hair up to
63 percent. aveda.com
Goldwell Colorglow[IQ]/
Full Blonde Bright Shine
Hairmasque’s Gloss
Repair System nurtures
dull blonde hair, restoring
brilliance. goldwell-
northamerica.com
The Signature Moisture
Masque from Oribe
Hair Care transforms
even the driest hair,
leaving it supremely
soft and touchable.
oribe.com
